AI that earns its keep.Not AI that demos well.

You have tried the tools. You have watched the demos. Somewhere there is an automation you built in an afternoon that nobody has opened since.

The model was never the hard part. Everything wrapped around it is — and that is the part nobody posts a screenshot of.

Everything we know about getting AI past the prototype

Written from live builds, not from a blog post about someone else’s.

Shipped for

What lands in your inbox

Three documents, written for the person responsible for the thing working on a Tuesday afternoon when it matters.

What to get right before you build an AI agent
Checklist
Nine decisions that determine whether an agent ships — none of which are about the model or the prompt.
Where agents actually fail once real people use them
Checklist
Seven failure modes that never show up in a demo, and what each one costs to fix afterwards.
Agent eval set starter
Prompt pack
Five prompts that turn your real support inbox into the eval suite AG-01 says to build first.

None of it is theory. Every line came out of something that went wrong on a real build, got fixed, and was written down so it would not happen twice.

Send me the pack

Worth your time if

Something you built with AI works in testing and nowhere else.
You are about to put a model in front of paying customers.
Your team keeps shipping demos that never become products.
Someone promised the board an agent and you have to deliver it.

Not for you if

You want prompt tricks and one-line hacks.
You are after a get-rich script rather than a system.
Nothing you build will ever meet a real customer.

The bit you are wondering about

What's the catch?: There isn't one. No card, no trial, no call booked before you can read anything. We write things worth reading and some readers eventually hire us. That's the whole model.
Is this just ChatGPT tips?: No. There is nothing here about prompting better. It starts at the point where a prototype has to survive real users, which is where almost everything written about AI stops.
Do I need engineers to use it?: You need someone who can read. If you have engineers, hand it to them and the conversation gets sharper immediately. If you're the one briefing a contractor, it's the difference between a spec and a wish.
How often will you email me?: The pack lands straight away. After that we write when something is genuinely worth your attention, and never more than that. One click and you're off the list for good.
We already have something running.: Then start with the failure modes. Most teams with something in production recognise three or four of them on sight, and finding them on paper costs less than finding them in a support queue.
Can I pass it round the team?: Please do. Free to use, share and adapt, no attribution. Drop it in Slack, put it in your wiki, send it to whoever owns the roadmap.

Send me the pack

Want it built instead of read?

Same people, same playbook, except we do the work. Half an hour on a call, then a locked scope and a real figure inside one working day. If your idea does not survive that call, we will tell you on it — long before anyone has spent a thing.

Put a number on it Look at the builds